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Friday, 9 May 2025

New Availability of e-books in ProQuest EBook Central

Dear all,

We are pleased to announce that the Library has purchased 2 titles of new e-books from ProQuest EBook Central. Kindly click the titles below to access the books:

No.

Title

Edition

Year

Subject

1

Digital Marketing: Foundations and Strategy

5th

2023

Internet marketing.

 

Bachelor of Business Administration with Healthcare Management;

Marketing Strategy
(BMK2313)

2

Services Marketing: Concepts, Strategies and Cases

6th

2023

Service industries Marketing.

 

Bachelor of Business Administration with Healthcare Management;

Marketing Strategy
(BMK2313)

There are more e-books available within the Library portal from ProQuest eBook Central. To access them, click no. 19 in this link: https://i-lib.imu.edu.my/course/view.php?id=45

We hope these titles will help you with your learning, teaching, and research activities. Kindly contact any of the Librarians should you need any assistance in using these resources. 

Thank you.

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